Hannah Robinson - Dunelm Digital

Graphic Design, Illustration & Branding Portfolio

Prior Analytics Ltd

The project involved a full rebrand of the company to both reflect the growth of the company and modernise the brand created in 1998. I worked with a web developer and the director to lead on the rebrand and new website. I continued to work with the business to create new services and marketing strategies that are essential and profitable revenue streams for the company.

The task essentially was to rebrand the entire company from a CRM organisation to a CRM, Digital Marketing and Compliance company, as well as create them an online presence.

Creating secondary logos, a consistent brand and designing assets, allowed the business to grow while still being recognisable to its original customers.

Life on the Highway Weddings

This project was a logo design for a classic VW Campervan wedding transport business. The project started with creating a simple vector style illustration of the actual camper van.

The logo needed to fit within the wedding industry, reflect the ‘quirkiness’ of the business and showcase the VW. This is one of my favourite projects, and the client loved the outcome.

NHS London North West Univeristy Health Care Trust

I worked on this project as the lead designer, creating graphics for an NHS trust bid. I led on all design work including forming innovative ideas to turn ideas into understandable diagrams and compleating all the graphics required.

All 30 graphics created in both illustrator and PowerPoint were delivered on time and helped adorn and simplify a professional bid proposal for a new out of hours service.

NHS London NW Hospitals - Pre GDPR Campaign

My role was to the design GDPR awareness materials for publication to staff and patients across five hospitals.

I created a suite of new eye-catching and informative materials that comply with NHS branding guidelines, including, leaflets, screensavers and infographics. The successful launch informed thousands of employees and patients about the change in legislation in a frendly way, without overwhelming them.

GDPR Tools

Last year I Worked with at startup, ‘GDPR Tools’ startup specialising in privacy and professional e-learning courses. I worked with them to come up with a strong brand that represented their values, goals and services.

After we established a feel for the business, I created a logo, developed a colour palette and choose two fonts. This acted as a practical style guide for future designs. I also created a full WordPress website that included, a customer login, eCommerce shop and an LMS eLearning platform.

The projects resulted in the business having a clear brand identity to start building a following and a website that allowed the company to provide its services.

Other Designs

I first discovered my passion for Marketing & Graphic Design when I left school and began my career, every day since then I have been working to learn more about marketing for business through work experience, education and my own research. My passion for marketing alongside my degree in Graphic Design gave me the perfect skill set to turn my passions into an exciting career